Google Merchant Center+ClaudeMerchant Center + Claude

Analyze your product feed with AI

Ask Claude questions in natural language about your product data, feed status and Shopping performance.

What you can analyze

Product Status

Monitor approved, pending and disapproved products across your feeds.

Feed Health

Identify feed errors, warnings and optimization opportunities.

Product Data

Analyze your product catalog: titles, descriptions, prices and availability.

Performance Metrics

Track clicks, impressions and conversions for your Shopping products.

Pricing & Competitiveness

Compare your prices against competitors and identify pricing opportunities.

Category Analysis

Understand performance by product category and identify top sellers.

Example questions to ask

Here's what you can ask Claude about your Merchant Center

Feed Health

"How many products are disapproved and why?"

Data Quality

"Which products have missing GTIN?"

Performance

"Show me my best performing products by clicks"

Pricing

"List products with price drops this week"

Diagnostics

"Which product categories have the most errors?"

Optimization

"Find products with low quality titles"

Available data

Access all your Merchant Center data

Product count
Approval status
Feed errors
Clicks
Impressions
CTR
Price data
Stock status

Installation

1

Open Claude and go to Settings

2

Click on Connectors

3

Click on Add a custom connector

Name

Kokpit

Remote MCP server URL

https://mcp.kokpit.io

Merchant Center use cases

Feed Audit

Instantly identify feed issues and get recommendations to fix disapprovals.

Product Optimization

Find products with poor data quality and optimize titles and descriptions.

Performance Analysis

Analyze Shopping performance by product, category or brand.

Frequently asked questions

Google Merchant Center

Ready to optimize your product feed?

Connect Google Merchant Center to Kokpit and start talking to your data.

Connect Merchant Center